Advertising beyond social media opens the door to a larger audience. 

Advertising outside of social media expands your reach to diverse audiences, increasing brand visibility and engagement. Target specific demographics through diversifying channels with display, video, streaming, and audio ads. Diversifying your advertising strategy reduces dependence on a single platform, mitigates risks, and improves overall campaign effectiveness by reaching potential customers who may not be active on social media.

Only advertising on social media significantly reduces your potential reach, the size of your audience, and the tools available to reach that audience.